March Madness Weight-Loss Challenge

Today marks the beginning of another fist-pumping, adrenaline-rushing “March Madness” tournament. The 67 single-elimination games of the 2012 NCAA Men’s Basketball Championship are sure to be a slam dunk in collegiate basketball history.

As the hundreds of jump shots and free-throws start dropping, “March Madness” ought also to be a great reminder of the weight you’re trying to “drop”. Think about it . . . spring and summer are on the way . . . are YOU ready to strut your stuff in that swimming suit? If the answer is no, it’s not too late  — you still have time to get the “beach body” of your dreams before the sun comes out. But you’ve got to start now!

Join the “March Madness Weight-Loss Challenge” and make it to the “Final Four” by losing at least four pounds in the next two weeks! How, you may be asking, can I possibly lose four pounds during the most ESPN-centered two weeks of the year?

Well, if you watch all 67 games, at approximately 60 minutes per game, you will have watched almost 4,020 hours of college basketball during the month of March. Wow! That’s a LOT of basketball! Imagine if you spent that time, or even half of that time, working out or lifting weights? The positive impact on your body would be even more exciting than your favorite college team sweeping the tournament!

But since no one in their right mind would ever choose to work out instead of watching “March Madness” (including me) . . .  why not combine the two? Rather than just sitting on the couch while you’re watching games, make use of the commercial breaks to fit in some workouts. Do some push-ups and crunches, bring your free-weights into the living room for some bicep curls, or just do a calf-raises. As we’ve learned from the game of basketball . . . every second counts.

Step up your game this month!  Join with your favorite college basketball team and Drop 30 Pounds and make it to the “Final Four” by losing four pounds by the end of March!

What are you waiting for? The clock is ticking!  Don’t let the buzzer sound until you’re one step closer to your weight-loss goal!